Healthcare content marketing

How Can Indian Healthcare Companies Expand Their Influence?

I attended the Cleveland Clinic Customer Experience Summit at the Hinduja Hospital yesterday in Mumbai. The format was interesting. They made their patient talk to the audience about the detailed patient experience at the hospital. The Cleveland Clinic is the leader of the patient experience in the world. Out of the many things, one of … Continue reading How Can Indian Healthcare Companies Expand Their Influence?

Healthcare Content

Why Content is crucial for Healthcare Companies?

Cleveland Hospital in the US is perhaps the leader in the Patient Experience movement in the healthcare industry. The patient experience drive which they have launched is worth imitating by every healthcare service provider. They prepared themselves solidly to launch the next new initiative to further enhance CX, i.e.  Content Marketing. Before Content Marketing begins … Continue reading Why Content is crucial for Healthcare Companies?